This is a story about a box. That's it, just a box. "It's not rocket science," said Rudy Youell. "It's almost so stupid it's ridiculous. But it's saving so much money it's amazing." His simple box ...

The sneaker box’s elevation into a form of art, branding and eye-catching marketing was the subject of the Paper and Packaging Board’s recent pop-up museum in New York. Curated by Matt Halfhill, the ...

The cosmetic packaging industry is evolving at lightning speed. That’s because customers make their decisions in seconds.

It's happened to all of us: You open a new box of cereal or crackers, dispense as much of the product as you need, and then prepare to close the box using the package's tab-in-slot mechanism. This ...