The welcome email is the most important email brands can send to new subscribers. Yes, even more important than all the broadcast, targeted and triggered messages combined. The welcome email is your ...

MailChimp has ventured out of its email marketing comfort zone with a Facebook advertising integration. Users of the email marketing platform can now create Facebook ads and track performance in the ...

Email marketing software is essential for any business that wants to communicate effectively with its customers. These tools simplify the process of crafting and sending emails to subscribers, ...